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Archive for:

Motéma

Joe Locke newsletter – Nov 2013

email design / html build / campaign broadcast A long overdue email newsletter for Joe Locke for whom we’ve lately focussed mainly on single message broadcasts, gig alerts and product updates. Key objective is to announce The Joe Locke / Geoffrey Keezer Group‘s appearance at the NYC Jazz Standard on December 3rd

“Lay Down My Heart” email V

mobile responsive email design / html build / broadcast To remind the active subscribers of Joe Locke’s email newsletter of the upcoming CD launch party at NYC’s stylish 54 Below club, we put another sweet little gig alert together and broadcast it just a week before the performance date.

“Lay Down My Heart” email IV

mobile responsive email design / html build / broadcast You cannot celebrate this stunning music enough: Joe Locke is giving his debut gig at the stylish 54 Below Club in New York City on September 17, 2013. “Lay Down My Heart” (Motéma) has recently hit the number one position on the JazzWeek US radio charts […]

“Lay Down My Heart” email III

email design / html build / broadcast As the album “Lay Down My Heart” gains popularity – especially with radio DJs, we decided to push products and offer newsletter subscribers and customers some extra deals to raise the profile of the recording and generate peripheral sales.

Dizzy’s Club Coca-Cola / Lay Down My Heart

email design / build / broadcast Doubling up as album release alert for the new Motéma CD “Lay Down My Heart“, this email’s main focus is on Joe Locke‘s Group playing another five day stint at the prestigious Dizzy’s Jazz Club at Lincoln Center in NYC. The personalised blast went out to Joe’s 3,500+ newsletter […]

“Lay Down My Heart” video EPK

The studio footage of this latest Joe Locke release on the Motéma Label came from NY videographer Thomas Piper Jr. But it was the excellent photography by Joseph Boggess that inspired to the lightness and blueish depth of the album art and subsequently translated into our video editing. This 4 minute clip allows insight into […]

“Lay Down My Heart” email II

email design / html build / broadcast On the eve of the 2013 jazzahead! event in Bremen, Germany, traditionally in late April, we sent out this short announcement about Motéma’s presence at this international trade fair and the availability of Joe Locke’s brand new CD “Lay Down My Heart”.

“Lay Down My Heart” email I

email design / html build / broadcast This is the first email broadcast announcing Joe Locke’s new Motéma release “Lay Down My Heart” which  is being introduced at an exclusive pre-release concert on April 20th 2013 in Rochester NY. As the existing data didn’t quite allow further geo-targeting, the combination of album news and gig […]

Joe Locke Blues & Ballads

design / IA / WordPress dev. and template adoption / hosting For Joe Locke’s latest Motéma release “Lay Down My Heart” we’ve once more published a microsite to support the marketing effort on the digital side and create and extra channel into the music.