design / html build / broadcast
Another classic gig alert, this time for Joe Locke’s upcoming 2-night engagement at the Kitano in NYC, which is extended by secondary messages: a new release and the recently published “Dear Life” video.
html email
The decision to go for visual atmosphere and stimulating imagery, rather than a punchy sales message was consciously made to create the mood for the subject matter and to intersect the all to present image of the artist in recent advertisement.